Insight
6 Barriers to Becoming a Data-Driven Company
Nick Kramer was quoted in this article in CIO Online looking at the barriers that prevent companies from becoming data driven.
Learn MoreMatt Katz, Managing Partner and Head of Retail & Consumer Packaged Goods spoke with The Atlantic about the rapid growth of ultra-fast fashion retailers. Matt explains how quickly the industry has embraced digital last year, “We’ve seen an incredible sprint to digital. What would’ve taken seven years has taken seven months—or seven weeks.”
He explains to The Atlantic that because these companies are digitally-native, they have been able to use rich customer data to create ultra-targeted shopping experiences. “They know that first-time customers like to see this product category or customers from this geographic area like this color palette.”
Read the full article here.
Nick Kramer was quoted in this article in CIO Online looking at the barriers that prevent companies from becoming data driven.
Learn MoreWe are pleased to announce the addition of Pierre Buhler as a Managing Director. Pierre will have a focus on Banking and the use of technology, client digitization, and data analytics to drive business results in the US and Europe.
Learn MoreNick Kramer was featured in this Retail TouchPoints article about ways retailers can leverage data and digital tools to personalize the customer experience.
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