Matt Katz, Managing Partner and Head of Retail & Consumer Packaged Goods, was quoted in Retail Dive on how pet retailers have adjusted and managed to increase sales amid the current pandemic. “It’s one of the last categories that you would reduce spending on.” He also attributes the boost in online sales not only to the coronavirus, but to existing trends in the category stating, “what this has done is just accelerate the timeline at which a broader number of customers and a larger share of that customer experience goes online.”
Read the full article here.
