Client Impacts

Modeled Site Selection Data to Uncover $2.7B Market Opportunity for Global Supermarket

Capabilities
Retail & Consumer Packaged Goods

Challenge

A global supermarket retailer lacked insight into its existing customer base, hampering its ability to identify new market opportunities.

The company needed help to analyze customer data to predict the viability of new locations and identify market sites for profitable expansion.

Approach

  • Geocoded 7.5 million existing customer addresses to create a better understanding existing customer base and identify areas for potential targeted marketing campaigns
  • Processed satellite and digital imagery using algorithms to classify commercial versus residential areas and estimate population and demographics at a block-by-block level
  • Leveraged web-scraping to gather every listed apartment / house price in the target country together with their sizes to serve as a proxy for localized income

Results

I.

Identified locations to launch new stores forecasted to generate $2.7B in annual revenue

II.

Created dashboard summaries for each prospective location, shared with the Investment Committee and Board for capital allocation approval

III.

Developed 3-year store forecasts (updated over time) to identify operational weaknesses and coach store managers before earnings were materially at risk

Share

[shared_counts]

Related Services

Experts

Related Case Studies

$185
M
annual EBITDA
Retail & Consumer Packaged Goods
Transformed Troubled Retailer to Achieve $185M in Annual EBITDA
A multinational fast fashion retailer needed operational leadership to improve performance and successfully emerge from bankruptcy.
Please select Loop Item Template.
Private Equity & Financial Sponsors, Retail & Consumer Packaged Goods
Redesigned Tech Stack, Data, and Processes to Drive 20% EBITDA Growth for PE-Owned Distribution Services Company
A private equity-owned distribution services company wanted to strengthen operations and data governance to support additional growth.
Please select Loop Item Template.
Private Equity & Financial Sponsors, Industrials & Infrastructure
Built Pre-ERP Capability and Insight to Recognize 30% EBITDA Improvement at PE-Owned Product Supplier
A private equity-owned supplier of graduation products sought to establish visibility into inventory and supply and build and refine processes around newly established capabilities to accelerate a planned ERP implementation.
Please select Loop Item Template.